In July, Santorini is the most crowded beautiful place in Europe, and there is no use pretending otherwise. The island is the rim of a drowned volcano, and the villages strung along the top of that cliff — Fira, Firostefani, Imerovigli, Oia — look down into a flooded caldera that really is as extraordinary as the pictures. They are also, at sunset, as packed as the pictures never show.
So the question is where on the rim you sleep, and what you will pay for it in money and in crowds. A cave house carved into the caldera wall, with a plunge pool hung over the drop, is the fantasy and the premium. Oia is the loveliest village and the most besieged at dusk; Imerovigli, a little along the rim, keeps much of the view and more of the calm; and staying off the cliff altogether costs a fraction and trades the view for a night's sleep.
The part most visitors miss is the other Santorini — the flatter eastern and southern side, away from the famous cliffs. The black-sand beaches are there, and so is a surprisingly serious wine country: the vines are coiled low in baskets against the wind, the volcanic Assyrtiko is sharp and mineral, and the cellar doors empty out by mid-afternoon while everyone drifts back to the rim for the sunset.
Getting on and off is its own event. Flying in is simplest; the summer ferries and the old port below the cliff are a scrum, so if you sail, know what you are arriving into and arrange the ride up the hill before you land.
— Vivienne Hartwell, Editor-in-Chief
The contents
-
On the cover
Where to Stay in Santorini: Villages, Caldera Views, and When to Go
A practical guide to choosing where to base in Santorini — Oia, Fira, Imerovigli, or the quieter wine-and-beach side — plus cave-house stays, ferries, wineries, and when to go.
Read the guide →
-
The Room
Oia, Imerovigli, or off the rim
A cave house on the caldera is the fantasy and the price. Imerovigli is quieter than Oia; staying off the rim entirely costs far less and trades the view for sleep.
-
The Detour
The east coast and the vines
Santorini's volcanic wines and its quieter beaches sit on the far side of the island, away from the photographed cliffs. A good half-day of relief.
-
The Arrival
The port
The old port and the summer ferries are a scrum. Flying in is easier; if you sail, know what you're arriving into and arrange the transfer up the cliff.

Never miss an issue.
One considered letter when a new issue lands — a new destination, where to base, and when to go.